Democrats complained to the FCC, which declined to issue any penalties. Then, while Bush is discussing Gore's health care proposals, just the end of the word - "rats" - briefly appears. During the spot, the word "bureaucrats" flashes on the screen. Ditto a political commercial that aired in 2000, when George W. Many people assert Coca-Cola's ads depicting an iced-over can of Coke hide the form of a naked woman in the ice, but that assertion is debatable.
On the packaging, a red Skittle - its white "S" prominent - was tucked next to the word "eXplosion". The magazine's regular typeface was altered, and Garner's head positioned just so, so that the periodical appeared to be a magazine titled "SEX." Similarly, Skittles peddled a not-so-subliminal sexual message with its berry explosion flavor. A sensual photo of actor Jennifer Garner graced the cover. One example that was surely intentional occurred in the March 2003 issue of SFX magazine. Not too surprisingly, real subliminal messages are often sexual in nature. And sometimes, people believe they're seeing secret messages that are not actually there. Other times, however, embedded images or words are pranks by someone involved in the ad's production. It's definitely true that images or words are sometimes embedded in ads, presumably to make us choose the product or, in the case of politics, to select one candidate over another.
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